Disruptor Records
The New York based Disruptor Records is labelled as a joint venture with Sony. Adam Alpert (The Chainsmoker's manager) says partnering with Doug Morris (Sony Music Entertainment CEO) and Sony Music will allow Disruptor to develop new opportunities for its artists.
Disruptor Records will sign artists and take a long-term stance in developing them by using direct artist-to-fan communication channels. Further, the deal provides for Disruptor to also take advantage of traditional record label marketing capabilities by partnering with other labels within the Sony family on an artist-by-artist basis, according to Alpert. The team at Disruptor Records use forward-thinking, progressive marketing methods revolving around genuine, non-commercialized promotion.
Artists Disruptor Records have signed include:
- The Chainsmokers
- XYLO
- Life of Dillon
- Lost Kings
- Vanic
- Jocelyn Alice
To be a successful record label in this day and age it is vital that the team keep up with the times, especially when trying to achieve their goal of creating a direct artist-to-fan communication channel. Therefore Disruptor Records and the artists they support can be found on most social media platforms: Facebook, Twitter, Instagram, Sound Cloud, YouTube and Spotify.
Columbia Records
Columbia Records is an American record label owned by Sony Music Entertainment, a subsidiary of Sony Corporation of America, Inc., the United States division of Sony Corporation. It was founded in 1887, evolving from an earlier enterprise, the American Graphophone Company. Columbia Records is the oldest surviving brand name in the recorded sound business. Columbia Records have also set themselves up on most social media accounts, as have the artists they have signed.
Artists currently signed to Columbia Records include but are not limited to:
- Adele
- Bob Dylan
- Beyoncé
- Daft Punk
- Bruce Springsteen
- Earl Sweatshirt
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